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Description:

Beats Electronics – popularly known for selling headphones – spend ninety per cent of their budget in marketing. That is why they have great sales year after year, and why they can sell their products at a high price for the brand alone. If you want to keep up with trends and reach billions of people with the ease of the internet, this CPD Certified Diploma in Digital Marketing course is for you.

The course is divided into multiple sections, wherein the first section you learn about sales and marketing. You also learn about the nature of internet marketing, affiliate marketing, competition, research and niches. You then move to the second portion of the course, where you discover more about traffic, article marketing and search engine optimization. Next, you look further into marketing using Blogs in WordPress, through emails and strategies towards internet marketing. Finally, you explore the possibilities of digital marketing using social media sites like LinkedIn, Twitter, Facebook, etc.

This course is going to help you understand the basic ideas behind digital marketing and discover more ways for you to spread your brand worldwide. Gain your accreditation today!

Who is the course for?

  • Businesses who want to take advantage of the internet in order to push for digital marketing
  • Professional marketers looking to expand their knowledge in digital marketing

Entry Requirement:

  • This course is available to all learners, of all academic backgrounds.
  • Learners should be aged 16 or over to undertake the qualification.
  • Good understanding of English language, numeracy and ICT are required to attend this course.

Assessment:  

  • At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
  • Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam.

Certification:

Getting the certificate is easy. After Completion, get the PDF certificate within 24 hours at only $25.99. For the Hard copy, the amount is $40.99 and it will reach to you within 37 working day.

Why choose us?

  • Affordable, engaging & high-quality e-learning study materials;
  • Tutorial videos/materials from the industry leading experts;
  • Study in a user-friendly, advanced online learning platform;
  • Efficient exam systems for the assessment and instant result;
  • The UK & internationally recognized accredited qualification;
  • Access to course content on mobile, tablet or desktop from anywhere anytime;
  • The benefit of career advancement opportunities;
  • 24/7 student support via email.

Career Path:

Diploma in Digital Marketing is a useful qualification to possess and would be beneficial for any professions or career from any industry you are in such as:

  • Marketing and Promotion Specialists
  • Entrepreneurs
  • Sales Managers
  • Marketing Managers

Curriculum

Module 01
Sales and Marketing 00:30:00
How Internet Marketing Works 01:00:00
How To Make Money With Internet Marketing 01:00:00
What Is Affiliate Marketing? 00:30:00
Competition in Internet Marketing 00:30:00
Researching in Internet Marketing 01:00:00
Desperate Niches 00:30:00
Profitable Niches 00:30:00
Module 02
ClickBank 00:30:00
What Is Traffic? 00:30:00
Traffic vs. Relevance 00:30:00
Article Marketing 00:30:00
Article Marketing 01:00:00
Paid forms of Traffic – 1 01:00:00
Paid forms of Traffic – 2 01:00:00
Search Engine Optimization 00:30:00
Search Engine Optimization 2 00:30:00
Module 03
Best SEO Practice 02:00:00
Blogs – WordPress 01:00:00
Blogs – WordPress II 03:00:00
Email Marketing I 00:30:00
Email Marketing II 01:00:00
Internet Marketing Strategy I 01:00:00
Your own website vs free options online I 00:30:00
Your own website vs free options online II 01:00:00
Module 04
What Are Niche Website? 01:00:00
The Role Of Visualization In Education 00:15:00
Identify Your Best Platform Or Software 01:00:00
Select A Web Host 01:00:00
Collect Your Site 00:15:00
Building A Content Rich Website 00:15:00
Build Backlinks 00:30:00
Use SEO, Multimedia And Social Sites 01:30:00
Use Analytics 01:00:00
Wrapping Up 00:15:00
Module 05
Introduction 00:30:00
Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00
Developing a Winning Social Media Marketing Plan 01:00:00
Setup and Manage a Facebook Page That Works 01:00:00
Tweet Your Way to Online Prominence 01:00:00
Build Your Network with LinkedIn 01:00:00
Captivate Your Audience with YouTube 01:00:00
Conclusion 00:05:00
Module 06
Introduction to Email Marketing 00:30:00
Using Email Marketing Software 00:30:00
Building Email Lists by Quantity 00:30:00
Building Email Lists by Quality 00:30:00
Crafting an Email 01:00:00
Analyzing and Tracking Your Email Marketing Strategy 00:30:00
Module 07
Introduction to Facebook 00:00:00
Why You Should Care 00:15:00
Setting up a Facebook Page 00:30:00
How to Get More Likes for Your Facebook Page 00:30:00
Facebook Advertising 00:30:00
How Much Does Facebook Advertising Cost? 00:30:00
Marketing on Facebook 01:00:00
Create a Content Calendar 00:15:00
Understanding Edge Rank & the Art of Engagement 00:15:00
Module 08
TWITTER FOR BUSINESS 00:15:00
TOP TWITTER TIPS 00:15:00
TWITTER IS 00:15:00
BUSINESS TERMS 00:15:00
WHY USE TWITTER FOR MARKETING 00:15:00
TWITTER MARKETING BASICS 01:00:00
TWITTER METRICS 00:30:00
YOUR BIO 00:15:00
WHEN TO TWEET 00:15:00
BUILDING YOUR COMMUNITY 00:15:00
GENERATING LEADS 00:15:00
REAL-TIME TWITTER MARKETING 00:15:00
ENGAGEMENT 00:15:00
TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00
Module 09
What is Instagram? 00:15:00
Instagram for Business 00:15:00
Instagram & Community 00:15:00
Recommended Reading
Recommended Reading: Diploma in Digital Marketing 00:00:00
Mock Exam
Mock Exam- Diploma in Digital Marketing 00:30:00
Final Exam
Final Exam- Diploma in Digital Marketing 00:30:00


CERTIFICATION

The PDF copy of Certificate of Completion can be claimed at the free of cost. If you need a hardcopy of this certificate, you have to pay an additional payment. The time for PDF certificate turnaround is 24 hours, and for the hardcopy, it is 3-7 working days.



community

Your learning doesn’t end after the course ends. Work on your plans, discuss with your classmates and get real-time feedback from qualified trainers.

What Is In For You:

What our STUDENT says

Based on 812 Reviews

4

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  1. Diploma in Digital Marketing

    4

    Lots of useful things, which I’d never heard of/ thought about before.
    Possibly a little bit too much insight into Twitter.
    I found that this module was quite repetitive.
    Overall a useful course at a reasonable price!
    Can’t wait to stick my certificate up on the wall!



Quality assured

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FAQ’s

Your learning doesn’t end after the course ends. Work on your plans, discuss with your classmates and get real-time feedback from qualified trainers.

At John Academy we have prepared a range of frequently asked questions that our students ask prior to joining our courses. We hope you find these questions useful. However, if you have a specific question that is not covered, please contact us.

To enrol onto one of our online courses is very easy. On the course page of the course you are interested in just click on the ‘Add to Cart’ button which will add the course to your shopping cart.  This will then be followed by the checkout screen at which you can enter your payment details. Once your payment has successfully gone through, you will receive instant access to your online course. We will email you your course details and invoice straightaway to the email address you used to sign up.

Yes. With John Academy you will receive instant access to your course, meaning that you can study from anywhere in the world, as long as you have an internet connection. We have students taking our courses in over 80 countries worldwide.

Yes. You can purchase the course for someone else, whether it is a family member or friend. Just be sure to inform us after checkout so we can update the course details accordingly.

John Academy is not like a traditional college or institution where set dates for enrolment exist, we provide online training courses that are completely flexible. With our online training courses you can enrol and start your course at any time. You have complete control over your own learning.

All courses available at John Academy are studied online so you do not need to attend any training venue or classes.

You will receive instant access to your course once you have successfully completed the checkout. We send your login details for the course, along with a receipt for your payment straight away, to the email address used at checkout. Please make sure you therefore use the correct email address at checkout.

If you need help on the course just email our support team who will be able to guide and help you with whatever problem you are facing.

The PDF certificate’s turnaround time is 24 hours and for the hard copy certificate it is 3-9 working days, but it can be longer during busy periods.

At John Academy our courses are online and can be studied your own pace without any strict deadlines for completion throughout the duration of your course subscription.

Most of the courses available here at John Academy require little or no previous knowledge prior to enrolling. Our courses are ideal for beginners and those interested in the subject.

There is no age requirement to join the online training courses here at John Academy. Assuming that you can keep up with the learning material and study at your own pace, you shouldn’t have any problem learning.

Generally, you will receive access to the course for 12 months from the date of joining. Please check the individual course page for more details.

In the unlikely event that you should fail an exam, you will be given an opportunity to retake it.

The majority of our courses conform to the internationally accepted Centre for International Qualifications (CiQ) and Continuing Professional Development (CPD). CiQ and CPD are recognized nationally across the United States and internationally around the world, thus the CiQ & CPD Award should be recognized by academic institutions, public organizations and private companies. Your certificate will contain the John Academy CiQ & CPD Award.

Please use the Contact us page to contact us should you have a specific question which is not answered here.

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