Curriculum
The Rise of Social Media | |||
What is Social Media 00:18:00 | |||
The Growth of Social Media 00:10:00 | |||
Conducting Market Analysis | |||
Conducting Market Analysis 00:16:00 | |||
Auditing Social Media | |||
Auditing Social Media 00:26:00 | |||
Setting Goals and Selecting Platforms | |||
Corporate Culture and Social Media 00:12:00 | |||
Social Media Goals vs. Business Goals 00:10:00 | |||
Types of Social Media Platforms 00:08:00 | |||
Creating the Social Media Policy | |||
The Social Media Policy 00:40:00 | |||
Creative Commons 00:21:00 | |||
Integrating Marketing Strategies | |||
Brand Marketing 00:27:00 | |||
Keyword Selection 00:17:00 | |||
Developing Effective Content | |||
Content Marketing on Social Media 00:26:00 | |||
Content Development 00:23:00 | |||
Understanding the Popular Platforms | |||
Understanding the Popular Platforms 03:34:00 | |||
Launching Successful Campaigns | |||
Traditional Website Advertising 00:37:00 | |||
Social Media Documentation and Schedules 00:29:00 | |||
Project Management Software 00:39:00 | |||
Managing the Community | |||
The Community Manager Role 00:26:00 | |||
Importance of Voice Consistency 00:30:00 | |||
Providing Customer Service | |||
Organizational Customer Servicen 00:28:00 | |||
Social Media Triage 00:14:00 | |||
Online versus Personal Interactions 00:26:00 | |||
Measuring, Analyzing and Reporting | |||
Social Media Analytics 00:27:00 | |||
Goal Value 00:43:00 | |||
The Social Media Strategist Career | |||
The Social Media Strategist Career 00:21:00 | |||
Mock Exam | |||
Mock Exam- Social Media Strategist Skills Training – Complete Video Course | 00:20:00 | ||
Final Exam | |||
Final Exam- Social Media Strategist Skills Training – Complete Video Course | 00:20:00 |
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