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Course Overview

Take the first step towards staying positive and working hard to make it happen! Acknowledge the business development foundation and create your lead-generating system with our Sales & Business Development Masterclass course.

Take your chances and invest in yourself. Focus on your actions that’ll lead your sales to stretch. Enroll promptly to grind your dream and skyrocket your business development!

Learning Outcomes

Who is this course for?

People Who Want to Thrive in the Sales and Business Development Sector Should Register. The Following Occupations Will Be Available to You:

“Storytelling is the most powerful way to put ideas into the world today.”

— Robert McKee


Business Development Mastery Introduction
Business Development Mastery Introduction 00:04:00
The 4 Pillars of This Course 00:03:00
Business Development Foundation
What Exactly is Business Development 00:03:00
How To Create Your Business Development Plan 00:05:00
The Top Business Development Strategies 00:06:00
5 Stages of Market Sophistication 00:11:00
Understanding Organizational Hierarchy 00:05:00
Defining Your Ideal Customer 00:05:00
The Sales Process Overview 00:05:00
Differences Between Goals, Objectives _ Outcomes 00:04:00
How To Properly Set Goals 00:07:00
Cold Email Lead Generation System 00:06:00
How To Find Companies To Email 00:22:00
Where To Find Bulk Company Email Lists 00:07:00
How To Hire Email List Providers on Upwork 00:08:00
How To Find Leads on Linkedin 00:10:00
How To Find Anyone_s Email 00:17:00
How Setup Your CRM For Lead Tracking 00:14:00
How To Write Emails That Convert 00:17:00
Cold Email Personalization Strategies 00:08:00
Email Guidelines To Follow 00:08:00
Best Questions To Ask With Emails 00:03:00
Good Prospect vs Bad Prospect 00:06:00
Best Email Responses 00:06:00
Creating Your Lead Generatin System
Cold Email Templates That Generate Results 00:12:00
How To Create a Business Email 00:06:00
Email Automation Walkthrough 00:09:00
How To Schedule Calendar Appointments 00:03:00
Booking Software Walkthrough 00:11:00
Secret Automated Email Follow Up Tool 00:06:00
The Simple 4 Step Seles System
The 4 Stages of a Sale 00:02:00
The 9 Truths of Selling 00:12:00
The 4 Step Sales System Questions 00:10:00
The 4 Step Sales System Questions 00:10:00
The 2 Types of Objections 00:05:00
The Secret Weapon For Objections 00:04:00
2 Ways To Easily Overcome Objections 00:08:00
Discovery Call Sales Script Walkthrough 00:12:00
Sales Presentation Slides Walkthrough 00:10:00
The Art and Science of Cold Calling
The Psychology of Cold Calling 00:07:00
4 Step Cold Calling System 00:09:00
Understanding The Meaning of Value 00:04:00
How To Create Your USP 00:04:00
How To Never Get Rejected 00:05:00
How To Effectively Work With Gatekeepers 00:06:00
Creating Your Direct Mail Strategy
The 4 Step Direct Mail Strategy 00:04:00
Where To Get Direct Mail Packages 00:07:00
Biz Dev Sales Video LOUD 00:01:00


The PDF copy of Certificate of Completion can be claimed at the free of cost. If you need a hardcopy of this certificate, you have to pay an additional payment. The time for PDF certificate turnaround is 24 hours, and for the hardcopy, it is 3-7 working days.


Your learning doesn’t end after the course ends. Work on your plans, discuss with your classmates and get real-time feedback from qualified trainers.

What Is In For You:

What our STUDENT says

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100% Money Back Guarantee

In case you’re hesitating, consider our 100% guarantee for this John Academy class. If you find that it hasn't met your expectations, simply drop us a note after you've participated through all the lessons in the class and we’ll refund your entire class fees.


Your learning doesn’t end after the course ends. Work on your plans, discuss with your classmates and get real-time feedback from qualified trainers.

At John Academy we have prepared a range of frequently asked questions that our students ask prior to joining our courses. We hope you find these questions useful. However, if you have a specific question that is not covered, please contact us.

To enrol onto one of our online courses is very easy. On the course page of the course you are interested in just click on the ‘Add to Cart’ button which will add the course to your shopping cart.  This will then be followed by the checkout screen at which you can enter your payment details. Once your payment has successfully gone through, you will receive instant access to your online course. We will email you your course details and invoice straightaway to the email address you used to sign up.

Yes. With John Academy you will receive instant access to your course, meaning that you can study from anywhere in the world, as long as you have an internet connection. We have students taking our courses in over 80 countries worldwide.

Yes. You can purchase the course for someone else, whether it is a family member or friend. Just be sure to inform us after checkout so we can update the course details accordingly.

John Academy is not like a traditional college or institution where set dates for enrolment exist, we provide online training courses that are completely flexible. With our online training courses you can enrol and start your course at any time. You have complete control over your own learning.

All courses available at John Academy are studied online so you do not need to attend any training venue or classes.

You will receive instant access to your course once you have successfully completed the checkout. We send your login details for the course, along with a receipt for your payment straight away, to the email address used at checkout. Please make sure you therefore use the correct email address at checkout.

If you need help on the course just email our support team who will be able to guide and help you with whatever problem you are facing.

The PDF certificate’s turnaround time is 24 hours and for the hard copy certificate it is 3-9 working days, but it can be longer during busy periods.

At John Academy our courses are online and can be studied your own pace without any strict deadlines for completion throughout the duration of your course subscription.

Most of the courses available here at John Academy require little or no previous knowledge prior to enrolling. Our courses are ideal for beginners and those interested in the subject.

There is no age requirement to join the online training courses here at John Academy. Assuming that you can keep up with the learning material and study at your own pace, you shouldn’t have any problem learning.

Generally, you will receive access to the course for 12 months from the date of joining. Please check the individual course page for more details.

In the unlikely event that you should fail an exam, you will be given an opportunity to retake it.

The majority of our courses conform to the internationally accepted Centre for International Qualifications (CiQ) and Continuing Professional Development (CPD). CiQ and CPD are recognized nationally across the United States and internationally around the world, thus the CiQ & CPD Award should be recognized by academic institutions, public organizations and private companies. Your certificate will contain the John Academy CiQ & CPD Award.

Please use the Contact us page to contact us should you have a specific question which is not answered here.

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