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Benefits you will get

Description

This is an ideal course for the entrepreneurs, marketing officers or managers, or anyone working in a digital platform. Complete your digital marketing training by enrolling on this Social Media Marketing 2019 – Digital Marketing Strategy Masterclass and obtain the essential social media marketing skills. Social media is a great place to advertise the business products and services and thus reaching the highest number of audience. This program serves some educative learning units that ensure that the students receive a constructive learning experience and practical benefit from it.

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Requirements:

Assesment:

We assess our learners through quizzes or multiple choice test. This test will be assessed automatically and immediately to give you an instant result.

Accrediation:

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ciq

Certification:

Getting the certificate is easy. After Completion, get the PDF certificate within 24 hours at only $25.99. For the Hard copy, the amount is $40.99 and it will reach to you within 37 working day.

Curriculum

Social Media Marketing-Understanding Social Media Marketing
Mastering Social Media Marketing 00:10:00
Introduction To The Social Media Marketing Masterclass Preview 00:01:00
Introduction To The Social Media Marketing Section 00:01:00
The Social Media Marketing Monster 00:03:00
Free Vs Paid Traffic 00:03:00
What Is Marketing? 00:10:00
What Is Media? 00:04:00
What Is Social? 00:07:00
Local Vs International 00:03:00
Activities To Complete 00:01:00
Social Media Marketing-Marketing As A Business Priority
Introduction To Marketing As A Business Priority 00:01:00
The Marketing Company 00:04:00
Feast And Famine 00:03:00
Continuous Marketing 00:04:00
The 80/20 Principle 00:04:00
Sales And Marketing 00:05:00
Activities To Complete 00:01:00
Social Media Marketing-The Buyer Journey
Introduction To Understanding The Buyer Journey 00:01:00
Meet Bob 00:14:00
The Seven Steps To Marriage 00:05:00
The Buyer Journey AIDA 00:03:00
Attention Content 00:02:00
Interest Content 00:07:00
Desire Content 00:04:00
Action Content 00:04:00
Activities To Complete 00:01:00
Bob's World View
Introduction To Bob’s World View 00:01:00
Understanding World Views 00:05:00
Understanding Bob 00:03:00
Confirming A World View 00:06:00
The Family Kettle – Bob’s World View 00:13:00
Bob’s World View – Activities To Complete 00:01:00
Social Media Marketing-Social Media Marketing And SEO
Introduction To Social Media Marketing & SEO 00:01:00
The Truth About Social Signals 00:04:00
The Problem With New Websites 00:07:00
The Snowball Effect 00:04:00
The Great Deception 00:03:00
Your Website As Your Data Center 00:08:00
Activities To Complete 00:01:00
Social Media Marketing-Social Media Marketing Platforms
Introduction To Social Media Marketing Platforms 00:01:00
Finding Bob 00:02:00
What Platform Should I Use? 00:03:00
Business Or Personal Branding? 00:08:00
Social Media Branding Tips 00:03:00
Creating Your Social Media Marketing Biography 00:04:00
House Keeping 00:03:00
Activities To Complete 00:01:00
Social Media Marketing-Posting On Social Media Platforms
Introduction To Posting On Social Media Platforms 00:01:00
The Golden Rules 00:03:00
Curation Vs Creation Of Content 00:04:00
What Types Of Content Should I Create? 00:04:00
Written Content 00:01:00
Photography Content 00:05:00
Infographics Content 00:03:00
Podcast Content 00:03:00
Video Content 00:05:00
Automation Best Practices 00:03:00
Activities To Complete 00:01:00
Social Media Marketing-Social Media Posting Ideas
Introduction To Social Media Posting Ideas 00:01:00
Where Do I Get Posting Ideas From? 00:02:00
Stupid Questions 00:04:00
Conversations 00:03:00
Stories – The Power Of Narrative 00:06:00
Industry News 00:03:00
Content Capture Systems 00:03:00
Respecting Your Audience 00:03:00
Activities To Complete 00:01:00
Social Media Marketing-Creating A Social Media Marketing Post
Introduction To Creating A Social Media Marketing Post 00:01:00
Take Them To The Movies 00:02:00
Headlines 00:03:00
Body Text 00:05:00
Using Images 00:06:00
Video Posts 00:07:00
Quizzes And Polls 00:01:00
Links 01 00:02:00
Hashtags 00:03:00
Activities To Complete 00:01:00
Social Media Marketing-Community Based Marketing
Introduction To Community Based Marketing 00:01:00
The Best Kept Secret 00:03:00
Choosing A Niche For Your Community 00:04:00
Choosing A Platform For Your Community 00:03:00
Gate Keepers 00:03:00
Community Rules 00:03:00