With over ten years of experience running Google Ads campaigns for my eCommerce clients, I bring you a wealth of knowledge in how to run campaigns that will give you an edge over your competition. The course discusses the strategy behind building successful campaigns, as well has handholds you through the process of setting up and running eCommerce campaigns.
The course was recorded in mid-2018 and is recorded on the new version of the Google Ads interface, many other similar courses have not been updated and are now outdated.
I provide insights and Google Ads tools you can use for your eCommerce business. This includes:
- Building a strategic campaign structure to make the most of the Google Ads console
- Utilizing Dynamic Search Campaigns to leverage long-tail traffic and keep costs low
- Setting up Search Campaigns to best target category traffic
- Implementing dynamic ad customizers to create hyper-relevant ads for searchers
- Structuring your Google Shopping Campaigns for easy optimization towards maximum ROI.
- Multi-tiered Retargeting strategies tailored explicitly for eCommerce campaigns
We also discuss setting up tracking for eCommerce campaigns and using the Google Analytics eCommerce and enhanced eCommerce report features.
Benefits you will get
- Affordable, engaging & premium-quality e-learning study materials
- Assessment through Tests and Quizzes and instant result
- Internationally recognized accredited qualification
- Access to course content on mobile, tablet or desktop from anywhere anytime
- Personalized learning – Learn at your own pace, time and place
- A vast array of fascinating subjects
- Regularly updated contents
- Dedicated support team working 24/7
- Anyone with any academic background can enroll into this course.
- A device with an active internet connection
We assess our learners through quizzes or multiple choice test. This test will be assessed automatically and immediately to give you an instant result.
The PDF copy of Certificate of Completion can be claimed at the free of cost. If you need a hardcopy of this certificate, you have to pay an additional payment. The time for PDF certificate turnaround is 24 hours, and for the hardcopy, it is 3-7 working days.